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SWITCH ME OFF!

Motion Graphics

Switch me OFF! was a campaign to convince the general public to switch off their mobiles or any electronic devices for the entire day! Otherwise known as a Digital Detox Day. The slightest flicker, the beam of the screen or the vibration in our pockets - these 3 iconic sounds/actions immediately stop us in our tracks.

We rely on such a tiny yet powerful device to be able to communicate with each other on a day to day basis. When once upon a time all was required was a face to face connection. 


The question we need to ask ourselves is;-

Is it too late to turn back time? Can we really survive without our phones? 

And the answer is - I honestly don't know! 

SWITCH ME OFF! UNIVERSITY PROJECT: Text
SWITCH ME OFF! UNIVERSITY PROJECT: Pro Gallery
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